Asset Licence

The question every developer asks first, answered without hedging.

Last updated 9 August 2026

You own it

Every asset you generate is yours. Not licensed to you — yours. We claim no ownership of it and take no share of what you make with it.

This is true on every plan, including the free credits you get at signup.

What you may do

  • Sell a game that uses the assets, at any price, with no revenue cap.
  • Use them in client work and hand the rights on to your client.
  • Modify them, redraw them, animate them further, feed them into a tileset.
  • Ship them on Steam, itch.io, the App Store, a console, or a cartridge.
  • Use them in a game jam, a prototype, a portfolio, a pitch deck.
  • Include them in a commercial asset pack you sell — see the limit below.

No attribution required. Credit us if you want to; you are not obliged to, and nothing in your game has to mention us.

The two things you may not do

1. Train models on the output

You may not use assets generated here to train, fine-tune or distil any model — image, video, or anything else. Not just a pixel-art generator, and not just a competitor to us.

This one is not our preference. It is a condition Retro Diffusion places on the images their model draws, and passing it on to you is how we comply with it. Because it is their condition rather than ours, we cannot waive it on our own. If you have a research use, write to us and we will put it to them — but we cannot promise the answer, and we will not pretend the decision is ours to make.

2. Resell raw generation

You may not wrap this service and sell generation capacity as your own. Selling finished assets you generated is fine and encouraged; selling access to the generator is not.

Originality — read this before you ship

Assets are produced by a generative model (Retro Diffusion) trained on large image datasets. We cannot warrant that any output is original, or that it does not resemble existing artwork. No service of this kind can honestly promise otherwise.

We reduce the risk rather than ignore it: prompts naming recognisable franchises or living artists are refused before generation, and every prompt is logged so a complaint can be investigated. That lowers the odds. It is not a guarantee, and we will not describe it as one.

If you are shipping commercially, treat generated art the way you would treat any asset from an outside source: look at it, and if something feels familiar, change it.

Copyright status of AI-generated images

Whether an AI-generated image attracts copyright at all differs by country and is actively being decided. In the United States, works lacking human authorship are currently not registrable with the Copyright Office; other jurisdictions differ, and the position where you live may change.

In practice this means: you own the asset and everything we can give you, but the protection you can assert against someone copying it may be weaker than for art drawn by hand. Your edits and arrangement of the assets are your own creative work and are treated differently again. If this matters to your project, take advice.

Reference images you upload

When you upload a reference image you are stating that you own it or have permission to use it that way. We keep a record of that statement.

Do not upload sprites ripped from other games. It puts your project at risk far more than ours, and it is the fastest way to have your account closed.

If you close your account

Your ownership of assets you already downloaded is permanent and survives closure — nothing we do later takes it away. But we delete our copies 90 days after closure, so export before you go. Every project downloads as one engine-ready folder from the studio.

Questions

If you need something in writing for a publisher or a platform, support@pixelite.art — we would rather answer it than have you guess.

See also the Terms of Service and Acceptable Use Policy.